Add The Best Synthetic Food Colours To Your Dishes – Make Them More Appealing

Visual colour of food items is closely related to perception and is responsible for the purchase decision that consumers will make even before tasting or smelling the food item. The colour of dishes and food items is crucial to determine the effects of ingredients to the final product; shelf life; ensuring that clients are getting consistent coloured items.

Colour of the finished food item and dishes kept on the table for the guests is important and plays an important role in whether or not they are appealing and can be consumed or not – you see food before tasting and smelling it and if the food doesn’t connect with you at that stage then it is all downhill from there.

There are many artificial and synthetic food colour manufacturers in India and one name that has been at the center of it all is Ajanta Industries and the brand under which it manufacturs, prepares and supplies synthetic food colour preparation in liquid and powder around the globe - Anuja Food Colours. The brand came into existence in the year 1949 – to provide the best possible food additives to the industry. And if the brand image of the company is anything to go by then it has succeeded tremendously in that regard as it is considered among the very Best Food Colour Manufacturers In India today.

Ajanta Industries reaches a wider consumer base around the globe than its competitors combined through its food additive brands like Anuja Food Colours. The hold on the market that the company has is unprecedented. Since the last six decades, Ajanta Industries has been among the Top Manufacturers Of Food Colours India which says a lot about the way it has been working in the industry and how it has been managing to constantly improve the quality of its products.

Influence the Flavour-Perceiving Power of Your Guests with Anuja Food Colours

The colour of food is arguably the most important aspect that influences our appetite when we are not able to smell it. In a country like India where people are obsessed with bright colours, off colour foods are considered to be inferior, regardless of the taste – you have to add bright colours to make food appealing and that’s understandable.

Synthetic liquid food colours are added to many products in India to not only make them more appealing to the eyes but to also to attract more & more clients by chefs, halwaais etc. The misconception about synthetic food colours is that they can only be used in colourless dishes and food items, but the truth is that they can be added to the dishes to also enhance the looks and improve the variation of colour, too.

They can be availed in India in many forms like powders, liquids, pastes and even dyes.

There are many Liquid Food Colour Manufacturers in India that are known for manufacturing high-quality synthetic food colours that can be used in, both domestic food cooking and commercial production but one name that comes up most often while talking about the best in the business is Anuja Food Colours – a brand name given by Ajanta Industries to its synthetic food colour powders and liquids.

Ajanta Industries have been in the food additive business for more than 6 decades now and are known for manufacturing, supplying, exporting, and distributing some of the brightest and carefully prepared food colouring solutions around the globe. They connect taste-makers and customers and develop a sense of new look in the food colour industry in the process. 

For everyone who is looking to get International-grade and safe Synthetic Food Colours In Delhi , Anuja Food Colours is the brand to invest in. These products come in a variety of shades and colours and are widely appreciated for being certified by FSSAI, HALAL, GMP, ISO 22000.

For preparing these synthetic food colours, Ajanta Industries use the latest available technology and manufacturing methods and have assembled a team of highly skilled food experts and professionals to keep a regular check on the quality of the final products; something which can’t be said about other similar manufacturing companies in India.